Keeping a finger on the pulse of gaming trends

In a highly dynamic environment like iGaming, staying on top of emerging trends is crucial to staying fresh and staying competitive. Ileana Germano, Marketing Manager at Platin Gaming, talks us through keeping clients happy and coming back for more

Platin Gaming Ltd. is an internationally successful company. Why has Malta served as an important base for your operations?

Malta offers a lot of benefits.  The iGaming industry in Malta represents a key sector for the Maltese economy, which is constantly growing. We are talking about a European country strategically located at the heart of the Mediterranean, which, coupled with its advantages, provides encouraging conditions.

Despite everyone speaking English, Malta is considered as a great gateway to the Euro-Mediterranean region and further. Malta also embraces a multicultural atmosphere that welcomes people from all around the world and this allows us to employ the most talented figures worldwide as well as meeting world-class developers and providers. We cannot overlook Malta’s strong regulatory stance either. In fact, this has served us really well throughout these years. A robust and reliable authority regulates the sector, providing us with the opportunity to work in a safe, secure, yet effective environment. 

What kind of services does Platin Gaming have to offer and what have been its main achievements since its establishment?

Platin Gaming has a collective background in developing specialised gaming software with highly qualified technicians, designers and developers from all over the world. This is combined with solid industry experience in gambling and sports betting software.

Both our online gaming and our sports betting software are created with the intention of delivering rich solutions to our customers. We offer an extensive range of products and services, all from a single source, such as Casino Games, Sports Betting, Virtual Games, Mobile Betting, White Label, Online, Mobile and Retails Solutions, etc. Any kind of operation can be customised and tailored according to the customers’ needs and wants.

We have constantly achieved a positive impact, thanks to the quality of our products that are not just outstanding and sophisticated but also allow our clients to both manage any operation easily and to introduce innovative marketing concepts any time they want.

What is your client profile base and how do you cater for their interests?

The client profile is something we put a lot of energy into since we want our customers to be fully satisfied with both our products and solutions. Our customers are looking for an excellent and cutting-edge product and that is exactly what we deliver.

We like to think that if we are successful, our customers are successful as well.

Of course, in a time of a rapid development in the field of entertainment, it is fundamental to constantly identify changing trends. For this reason, it is important for us to combine professional knowledge of markets together with an understanding of different cultures.

Through passion and innovation, we aim to create the best solutions for our customers together with the best user-experience possible.

In February you will be participating in one of the world’s leading gaming events in London - ICE Totally Gaming 2016. How can this be of benefit to you and other attendees?

At ICE Totally Gaming 2016, we will have the possibility to demonstrate how Platin Gaming is synonymous with innovation, excellence, great designs, advanced graphics and a powerful technology. For us, innovation is a product, a service, or a business concept that can be employed in the marketplace and produces new profits, new business models and growth for the organisation. 

Platin Gaming embraces improvement, productivity and quality. We deliver a positive value from a personal and professional standpoint by creating a business that empowers both our company and our customers. During the industry’s biggest event of the year, we will do our best to communicate and demonstrate who we are and what we are capable of doing. So we truly hope to meet you all there!

How do you see your business developing in the next few years?

We definitely want to be a world leader within the gaming business and we want to develop an optimal gaming business portfolio for each of our clients in order to achieve long-term customer satisfaction ensured by the highest level of professionalism and quality. We understand that this requires a lot of determination without losing sight of our vision for the future. 

We also believe that customers will never be satisfied unless they feel connected to us. That’s why Platin Gaming is truly driven by motivation and excellence is our destination. Excellence means results and nothing less than a top-notch position. We are sure that our business will always reach these aims.

In the end, success is a matter of achieving your desired endeavours. Our aim is not only to maintain our leadership position, but to expand it constantly. That’s why Platin Gaming is powered by innovation and motivated by passion.