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Emirates unveils new stand, Business Class option at ITB Berlin

As well as the new stand itself, visitors can experience a new Business Class seat which will be installed in all Emirates’ new Boeing 777-300ER aircraft delivered from November 2016 onwards

10 March 2016, 9:04am
Emirates returns to world’s leading travel trade show with not just one, but two world premières: its spectacular new show-stopping stand plus a new Boeing 777 Business Class seat.

The futuristic triple-deck Emirates Infinite Possibilities Stand is being showcased at ITB in Hall 22a, its unique design reflecting the endless possibilities travellers have with Emirates and providing visitors with an opportunity to see some of Emirates‘ iconic onboard features.

“With more than 10,000 exhibitors from 180 countries, the world literally meets at ITB Berlin,’’ said Sir Tim Clark, President, Emirates Airline - “for Emirates as a global connector of people and places, this trade fair is the ideal platform to demonstrate our product and services – with our new Infinite Possibilities Stand we virtually inspire travels around the world. Our teams hosting on our stand can also share ideas with new and existing trade partners, customers and industry stakeholders.’’  

As well as the new stand itself, visitors can experience another Emirates first: a new Business Class seat which will be installed in all Emirates’ new Boeing 777-300ER aircraft delivered from November 2016 onwards.

The newly enhanced seat has been designed with total customer comfort in mind: an ergonomically designed headrest, a pitch of 72 inches and the latest touchscreen controller allowing the seat to be electrically converted into a fully flat sleeping position at 180 degrees.

The improved layout also comprises one of the industry’s largest personal TV screens at 23 inches allowing customers to enjoy Emirates‘ award-winning ice inflight entertainment and additional amenities like a conveniently located mini-bar.

One of the tallest exhibitor stands at this year’s ITB Berlin, the Inifinite Possibilities Stand will also display Emirates’ signature First Class Private Suite, generous Economy Class seats and the two of the onboard products found on the flagship Emirates A380 - the First Class Shower Spa unit, equipped with a working shower and the iconic Emirates A380 Onboard Lounge. The perfect meeting place for First Class and Business Class passengers in the skies also welcomes ITB visitors and invites them to take selfies and share their visit on social media.

Emirates operates daily scheduled flights between Malta and Dubai. Emirates flies twice weekly to Malta, on Mondays and Wednesdays, via Larnaca in Cyprus, and on Sundays, Tuesdays, Thursdays, Fridays and Saturdays the airline operates the Dubai - Malta route on a circular routing via Tunis in Tunisia. The return flight flies direct from Malta to Dubai.

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